David has had a long, successful career in advertising. He spent a combined ten years at DDB LA and Deutsch LA, working on some of the biggest brands in the world, including Volkswagen, Directv, Sony Playstation and Old Navy. He’s also created highly successful campaigns for Hotwire, Ancestry.com, City National Bank, United Healthcare, ZipRecruiter and Bolthouse Farms.
With equal amounts of experience doing general, digital and direct response work, David knows how to write a compelling subject line as much as an engaging brand TV campaign. Simply put, he knows what gets results. His high-profile television, print and online integrated campaign for DIRECTV NFL Sunday Ticket featuring Jimmy Kimmel, LL Cool J, Peyton Manning and Denis Leary doubled the client’s most optimistic acquisition goals.
David joined Tiny Rebellion (now called Supermoon) in 2010 to lead the Hotwire account. His first order of business: a complete rebrand. The campaign David created — Map World — helped improve profits by 45%, making 2011 the most profitable year in Hotwire’s history. And in the years that followed, business grew from #7 to #3 in the category and expanded from just one country (U.S.) to seven additional countries all over the world.
His television work has been helmed by the world’s most accomplished directors, including Peter Berg, Errol Morris, Baker Smith, The Hughes Brothers and The Mercadantes, just to name a few.
David’s most recent work for The Honest Co. was named “Ad of The Day” by Adweek. His work’s also been showcased in highly regarded publications such as CREATIVITY, AIGA, Communication Arts, Graphic Design USA, and has been recognized by the Beldings, Effies and Addys.
David lives with his husband and son in Los Angeles, CA.
Creative Director, The Woo
Culver City, California (2017 — present)
Creative Director, Supermoon (formerly Tiny Rebellion)
Santa Monica, California (2010 — 2017)
The Honest Co.
City National Bank
21st Century Car Insurance
Senior Copywriter, Deutsch Los Angeles
Los Angeles, California (2005 — 2010)
Fresh & Easy
Famous last words: Who needs sleep when you get to make commercials with Eli and Peyton Manning?
Copywriter, DDB Los Angeles
Los Angeles, California (2003 — 2005)
Southern California Edison
The Partnership for a Drug-Free America
Ameriquest Home Mortgage
Famous last words: You realize who your true friends are when you’re competing with them for a Super Bowl spot.
Copywriter, freelance print & broadcast
Los Angeles, California (2003 — present)
The Stinking Rose
Pete’s Wicked Ale
Sci Fi Channel
Senior PGA Tour
The Partnership For A Drug-Free America
Famous last words: My first writing gig in LA was for a company called Hair Care Down There. Dreams really do come true.
Copywriter, The Franklin Mint
Franklin Center, Pennsylvania (2001—2003)
Warner Bros. Studios
Jr. Writer / Account Coordinator
Coyne Communications, Morristown, New Jersey (2000 — 2001)
BMW Financial Services
BMW Certified Pre-Owned
Chubb Insurance Solutions
Personal Lines Insurance
Famous last words: It takes a brave person to work in Account Management. I never said I was brave.
Gerald Stevens Inc., Philadelphia, Pennsylvania (1999)
Famous last words: Thank God for the cheesesteaks.
Book Shop Portfolio School, Los Angeles
Advanced and Team Classes 2003—2004.
Art Center Portfolio School, Los Angeles
The Language of Advertising instructed by Philip Nicholas, 2004
B.A. in Advertising, May 2000: The Pennsylvania State University
ADWEEK Ad of the Day 2016
THE DRUM Ad of the Week 2016
ADWEEK Ad of the Day 2011
Silver Addy® Winner 2009
Graphic Design USA, Design for Special Events 2008
Published by the AIGA 2005
Silver Effie, Los Angeles 2004
Best of Book Shop 2004
Belding Finalist 2003